FOUNDATION FOMO: DON’T LET THE WRONG SHADE RUIN YOUR LOOK
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As the seasons change, so does our skin, and with it, the foundation shade that matches us best. Many of us notice that our go-to foundation, which looked flawless in July, suddenly seems a bit off by November. That’s not your imagination. Shifts in weather, sun exposure, and even skincare routines can affect your complexion, making it important to reassess whether your current foundation shade is still working for you.
Why Your Shade Changes
During the summer months, most people naturally pick up a bit of color from the sun, even when wearing sunscreen. This can make your skin slightly warmer or deeper in tone. By contrast, the cooler months tend to bring lighter, sometimes even duller complexions as we spend more time indoors and away from the sun’s rays. Add in the dry winter air that can alter skin texture and finish, and suddenly, the same foundation doesn’t look as seamless as it once did.
Signs It’s Time to Switch
So, how do you know when your foundation shade is no longer serving you? Look out for these clues:
Your foundation looks too light or too dark compared to your neck and chest.
It leaves a noticeable line of demarcation near your jawline.
Your makeup looks ashy, orange, or flat instead of blending naturally.
The finish feels off—too matte in the winter, too dewy in the summer—because skin texture also shifts with the seasons.
Should You Change Shades with the Seasons?
The short answer: Yes. Just like you change your wardrobe to suit the weather, your makeup should adapt, too. Most makeup artists recommend keeping at least two foundation shades in your kit: one for the warmer months and one for cooler months. Some people even mix the two during transitional periods (like spring and fall) to achieve the perfect match.
Pro Tip: Adjusting Beyond Shade
Sometimes, it’s not only the shade that needs adjusting, it’s the formula. In the winter, when skin is drier, you might prefer a hydrating or luminous foundation. In the summer, when oil production tends to increase, a matte or long-wear formula may be more comfortable.
Making the Transition Seamless
Test in natural light when shopping for a new shade to ensure the most accurate match.
Blend onto your neck and chest, not just your face, for consistency.
Don’t forget concealer and powder. These products may also need a seasonal adjustment to harmonize with your new base.
At the end of the day, your foundation should look like your skin—only smoother and more even. As the seasons evolve, your beauty routine deserves the same thoughtful transitions. After all, just like fashion, makeup is about fit, finish, and flexibility.
